Tag Archives: media campaign

Amusing Monday: Art students create unified environmental message

A selected group of art students has created a unique collection of posters, videos, illustrations and a mural to deliver a coordinated message about protecting water quality and salmon habitat.

The project, supported with a grant from NOAA Fisheries, involved students from the Pacific Northwest College of Art in Portland. The art students have been producing various elements of the projects over the past year.

Animation student Beryl Allee teamed up with illustrator Grace Murphy to produce a potential media campaign called “Citizen in the Watershed,” focusing on how human damage to the ecosystem eventually comes back to harm humans. The first video on this page is called “Littering.” Two other videos, one dealing with yard care and the other with driveway runoff, can be viewed on NOAA’s website “NOAA 2015 Science in the Studio Award” or on Beryl’s Vimeo’s website.

An illustration to accompany public-outreach information about household products has been completed, with two more to be done before the end of August. See NOAA’s website.

Read about the two artists Beryl Allee and Grace Murphy.

Mural by Esteban Camacho Steffensen Image: NOAA Fisheries
Mural by Esteban Camacho Steffensen
Image: NOAA Fisheries

A mural design produced by PNCA graduate Esteban Camacho Steffensen depicts examples of human alterations to the landscape comingled with images of the natural ecosystem. These images are all wrapped together inside an outline of a chinook salmon — a key symbol of the natural Northwest.

The mural design can be printed on posters or painted on the wall of a building with instructions provided by the artist. The idea is that human activities cannot be separated from natural systems but that people can make choices to reduce their impacts. Read about the artist and his work on NOAA’s website.

Poster by Stephanie Fogel Image: NOAA Fisheries
Poster by Stephanie Fogel
Image: NOAA Fisheries

Interdisciplinary artist Stephanie Fogel created a poster to encourage people to properly dispose of medicines. The design features a salmon surrounded by pills, and the message can be customized for Washington, Oregon or California with specific information about disposing of pharmaceuticals. Read more about Stephanie J. Fogel.

The final video, below, was completed last year by Beryl Allee, who created the interesting illustrations, and John Summerson, who helped with animation and managed the sound design. The video helps people understand just one way that fish can be affected by hard armoring, such as bulkheads, constructed to protect shorelines from erosion. How the video was produced and other information can be found on NOAA’s website, “Bridging art with science to protect salmon habitat.”