Rain Bird’s “Intelligent Use of Water” Film Competition has
become one of my favorite water-focused events for “Amusing
Winners of the contest were announced a couple weeks ago in
Beverly Hills. The Audience Choice Award, “The Wash,” is featured
in the player at right. It was the most amusing among the six
finalists, but I have to say I enjoyed all the films this year.
The Jury Award, chosen by a six-member
panel, was presented to a serious documentary called “Isla Urbana,” which examined a
new way of bringing water to the residents of Mexico City.
The Jury Award winner, Greg Harriott of Brooklyn, N.Y., received
a $10,000 prize. The winner of the Audience Award, Carla Dauden of
Long Beach, Calif., took home $5,000.
The host of the awards ceremony was Jack Hanna, former director
of the Columbus Zoo and Aquarium and host of the new television
Countdown” seen Saturday mornings on the ABC network.
This week, I’m offering you an actual award winner for your
amusement. It’s a little longer than the usual fare in this spot,
but it’s the winner of the Rain Bird Corporation’s Intelligent Use
of Water Film Competition.
The first video is by filmmakers David Sutera of Salt Lake City,
who received the Jury Prize and $6,000 for his entry “Glass Half
Full.” It’s considered “a mockery of the film noir genre that
drives home an important message of water conservation in an
entertaining and comedic manner,” according to a news release from
Rain Bird, which manufactures irrigation products.
This year’s Jury Prize was chosen by a panel of judges
consisting of Gary McVey, executive director of the American Cinema
Foundation, documentarian Jim Thebaut and Timothy Brick, chairman
of the Metropolitan Water District of Southern California
The second video is by Michael McGuire of Los Angeles, who
received the Audience Choice Prize and $3,000 for “Water Thicker
Than Oil,” a simplified approach to water conservation as seen
through a child’s eyes.
McGuire’s film was selected among five finalists screened during
a gala event Oct. 11 at the Los Angeles County Arboretum &
“All of the finalists in the competition have taken on the
world’s water issues through a personal lens that will undoubtedly
encourage discussion on the efficient, effective and responsible
use of Earth’s most precious resource,” said Dave Johnson, Rain
Bird’s Corporate Marketing Director.