Haggen set to rebrand acquired stores

2epQv8vHOVOam1zxJDpHWyjpUVVbrg5NDVAQb1mtk0oHaggen signs could soon be up at three Kitsap County grocery stores.

Supermarket News reports Haggen is set to begin rebannering 146 Alberstons and Safeway stores it recently acquired. Citing an unnamed source, SN says the brand switchover will begin next week with a store in Monroe.

Haggen expects to have all stores rebannered within four months. Fully reconfiguring the stores to Haggen’s model could take more than a year, according to the report.

Bellingham-based Haggen is taking over Albertsons stores in Silverdale and East Bremerton, and a Safeway in Port Orchard.

The acquisition was part of a required divestiture for the Albertsons/Safeway merger.  The companies completed the merger Jan. 30.

You can read my Q&A on the Haggen deal here.

Leave a Reply

Your email address will not be published. Required fields are marked *

Before you post, please complete the prompt below.

(Not a trick question) What color is the pink house?